By day, I work for a high end grocery store in southern California and we receive all sorts of products that come in to be photographed for our ads. One product was this Planters mixed nut bag that had us all in the office laughing our faces off!
Obviously, they were going for more of an artistic look, showing just some elements of Mr. Peanut. I’ll tell you though, the first time I looked at it I thought to myself, “This looks like a crime scene!” Maybe it’s just me, but I fought the urge to draw in a monocle just for completeness. Or maybe he was robbed at nutcracker-point for his monocle. I just don’t know.
Anyhow, there is a lesson to be learned here: look at your concepts and ideas from every possible angle and have others give you feedback on it as well before you finalize anything in print. Jussayin’.








#1 by Delphina on 10/31/2011 - 3:33 am
I even think if they just stood the top hat flat (either brim on the ground or in the air), it would look more intentional and planned. But having it at an angle on the floor makes it look so terrible!
#2 by Kris Sheppard on 10/31/2011 - 3:51 am
I agree. The way they did it sure looks like the after math of a murder…or a cracking.